GH Max Mode
Activate long-running AI agent workflows for fully agentic video generation. From advanced planning to final video processing, GH Max Mode handles end-to-end creative operations automatically.
What is GH Max Mode?
GH Max Mode is where long-running AI agent tasks perform their work in Growthub. When you select the Video Generation agent from the main chat input, you enter an agentic workflow that handles the entire creative operations process—from understanding your goals through advanced planning, generating a professional creative brief, compiling multi-scene videos, and processing the final output with automatic transitions.
Enterprise-Grade Performance: This workflow is modeled after our Creative OS process that manages over $10 million monthly in ad spend and delivers hundreds of creatives to enterprise clients.
Accessing GH Max Mode
- Navigate to Chat Input: Go to the main page and locate the chat input area.
- Select GH Max Mode: Click on "Growthub Max Mode" to access long-running agent tasks.
- Choose Video Generation Agent: Select the Video Generation agent to generate multi-scene videos from an AI-proof creative brief.
Pre-Configuration Settings
After selecting the Video Generation agent, you'll see the pre-configuration panel with the following options:
Model Selection
Pre-selected to 3.1 (VO 3.1) for optimal actor-based generation. VO 3.1 is best for UGC content and testimonials with human faces.
Format
When set to Default, you lead the creative direction. Preset formats handle heavy lifting with proven structures that have generated millions in revenue. New formats are continuously added.
Aspect Ratio
Select 9:16 for vertical social ads (TikTok, Reels, Shorts), 16:9 for horizontal YouTube/display ads, or 1:1 for square format feed posts.
AI Actor Studio
Generate, upload, or select saved actors. Freeze your actor to maintain visual consistency across all scenes. See the AI Actor Studio documentation for details.
Brand Kit Fidelity
Toggle on to pass Brand Kit guidelines to the agent. The agent knows your brand, main persona, and do's/don'ts for generating high-quality, on-brand outputs.
The Agentic Workflow
Once configured, the Video Generation agent follows a structured workflow to produce your final video:
Advanced Planning
The agent synthesizes your input and asks 3 clarifying questions to better understand what you want for your video. These questions help refine the creative direction. You can skip them if you prefer, but they significantly improve output quality.
Creative Brief Generation
After answering the planning questions, the agent generates a full creative brief in about 30 seconds. This includes the complete video plan with scenes, hooks, and CTA. The brief is modeled after professional Creative OS workflows used by enterprise clients.
Scene Building
Once you approve the creative brief, the agent builds the actual video scenes. This takes approximately 3 minutes. Multiple scenes are generated according to the brief, each as a separate video block.
Final Video Processing
After scenes are generated, processing the final video takes 3-5 minutes. The system automatically concatenates scenes, applies transitions, and produces one final output video ready for delivery.
Scene Track & Preview
The Scene Track is your video timeline showing all generated blocks. Before processing the final video, you can review individual scenes:
- Hover to Preview: Hover over any block in the scene track to pull up a preview of that individual clip.
- Audio Track: View the full audio track associated with your video—voiceovers, music, and sound effects.
- Video Blocks: Each generated scene appears as a block that can be reviewed independently before final processing.
- Intelligent Placement: The AI intelligently places logos and brand elements without explicit prompting when Brand Kit is enabled.
Team Workflow Integration
GH Max Mode threads function as work sessions in the AI cloud. Teams can share threads and collaborate on video generation workflows:
- Share Threads: Share video generation sessions across team members for review and collaboration.
- Creative Strategy to Delivery: Move from creative briefing directly to video editors for final outputs in less than 24 hours.
- Data-Driven Decisions: Read signals from ad accounts, get metrics, and take actionable decisions to drive performance.
Performance & Timeline
Typical Generation Times
Use Cases
B2B Enterprise Ads
Generate professional testimonial-style videos targeting enterprise buyers. Freeze a middle-aged business owner actor, enable Brand Kit, and let the agent create compelling before/after narratives.
E-commerce Product Videos
Showcase products with lifestyle scenes. Upload product reference images, generate consumer actors, and produce videos highlighting product benefits with negative ion technology, safety features, etc.
Agency Scale Production
White-label creative operations for clients. Generate hundreds of creatives with consistent quality, reducing creative ops costs by at least 70% while delivering in under 24 hours.